Privacy Policy

Last updated: June 2026

Foundry Digital AI ("we", "us", or "our") provides AI automation services to small and medium businesses in South Africa. This policy explains how we handle information collected through our website, WhatsApp automation services, and other tools we build and operate on behalf of clients.

Information we collect

We may collect the following types of information:

• Contact details you provide when you reach out to us — name, email address, phone number
• Messages sent through WhatsApp automation tools we operate on behalf of our clients
• Appointment and booking information submitted through our automated booking systems
• Website usage data collected through standard analytics tools

How we use your information

• To respond to enquiries and provide the services you request
• To operate automated booking, reminder, and communication workflows on behalf of our clients
• To improve our services and troubleshoot technical issues
• To comply with legal obligations

WhatsApp and messaging services

Some of our client services use the WhatsApp Business API to send and receive messages. When you interact with a WhatsApp automation we operate, your phone number and message content are processed to fulfil your request (for example, booking an appointment). We do not sell or share this information with third parties beyond what is required to deliver the service.

WhatsApp communications are subject to Meta's Privacy Policy in addition to this policy.

Data sharing

We do not sell your personal information. We may share data with:

• The business client on whose behalf we operate a service (for example, a clinic receiving appointment bookings)
• Cloud infrastructure providers (such as Google) used to run our automation workflows
• AI providers used to power automated responses (such as Anthropic)

All third-party providers are required to handle data securely and in accordance with applicable law.

Data retention

We retain data only as long as necessary to deliver the relevant service. Appointment and session records are held for the duration of the client engagement and deleted upon request or when no longer needed.

Your rights

Under the Protection of Personal Information Act (POPIA), you have the right to access, correct, or request deletion of your personal information. To exercise these rights, contact us at melissa@foundrydigitalai.com.

Security

We use industry-standard security practices to protect your information, including encrypted connections and access-controlled credential management. No system is completely secure, but we take reasonable steps to protect the data we process.

Changes to this policy

We may update this policy from time to time. The date at the top of this page reflects the most recent revision. Continued use of our services after an update constitutes acceptance of the revised policy.

Contact

For any privacy-related questions or requests, contact:
Melissa, Foundry Digital AI
melissa@foundrydigitalai.com
South Africa